Film Noir titles always vary from sinister anecdotes, involving the use of blood or dark text within the display. Titles vary from; Double Indemnity, Blade Runner, Sin City, Mulholland Drive, etc... All of these titles convey a short recognition of their genre (Sin City being the most obvious). You can see how the title contrasts to the background with a clear sense informing the audience what the film's genre is and how it is portrayed for other conventions, such as; certification (blood meaning it's obviously not as low as a PG). Film Noir always tend to use titles that seem demonic and contrast to the film itself, focusing all attention on the title, usually maybe covered with blood or involve slanders of text, like violence or sexual attraction.
This is another title which evidently shows the contrast of the title in comparison to the entirity of the poster itself. Your eye is attracted to the title and not anything else because of the colours and the fonts, sizes, etc... The title is a major concept within Film Noir, and should be conceived carefully, as it defines the film itself.
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